Lively college towns are pinnacles of American higher education.
When it comes to choosing a college or university to attend, location can be just as important as academics for some students.
Its social rank was determined by factors like the share of the population aged 18-35, the share of single people, the student gender balance, and cafes, breweries, food trucks, and nightlife per capita, among other factors.
WalletHub also looked at the quality of higher education, job-growth rate, earning potential for college graduates, and unemployment rate, among other factors, to determine each city’s academic and economic opportunity rank.
The study used data from federal agencies including the US Census Bureau, the Bureau of Labor Statistics, the Federal Bureau of Investigation, the National Center for Education Statistics, the Department of Housing and Urban Development, as well as data from companies like TransUnion, TripAdvisor, and Yelp, along with other WalletHub research.
While some locations are major education hubs and house big universities alongside small private and public community colleges, we’ve listed the main flagship institution for each location.
See which college towns and cities made it to the top 20.
20. New Haven, Connecticut
New Haven, Connecticut, is home to Yale University and was ranked as the 20th best college town.
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School: Yale University
The home of Yale University, New Haven was ranked 38th in the study’s academic and economic opportunities list, and it came second overall for quality of higher education, only behind Princeton, New Jersey.
However, it also had the lowest rank out of top 20 cities in the study’s social environment rank, and WalletHub noted it had one of the highest costs for higher education.
19. Charleston, South Carolina
Charleston, South Carolina, was ranked as the 19th-best college town in the US.
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School: College of Charleston
Ranked as the ninth-highest city in the study’s social environment ranking, Charleston had the sixth-highest social ranking out of the top 20 cities.
18. Madison, Wisconsin
Madison, Wisconsin, was named the 18th-best college town in the US by WalletHub.
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School: University of Wisconsin-Madison
Madison, Wisconsin, home to the University of Wisconsin-Madison, was ranked as the 42nd-best city in terms of social environment in the study, which looked at 415 towns and cities.
17. Salt Lake City, Utah
Salt Lake City is the home of the University of Utah and was ranked as the 17th-best college town.
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School: University of Utah
Salt Lake City, home to the University of Utah, was ranked as the 17th best college town in America.
Out of the top 20 cities, it had the lowest ranking on the study’s economic and academic opportunity rank, which considered factors such as job-growth rate, earning potential for college graduates, and unemployment rate.
16. Seattle
Seattle houses the University of Washington and was ranked as the 16th-best college town.
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School: University of Washington
Despite its overall high ranking, Seattle was ranked as the lowest city in the top 20 in the wallet friendliness category, coming 360th out of the 415 places in the study.
15. Tallahassee, Florida
Tallahassee, Florida, is the home of Florida State University and the state capitol.
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School: Florida State University
The capital city of Florida and home to Florida State University, Tallahassee, was the second-highest ranked city for wallet friendliness within the top 20, although it also had the second-lowest social rank out of the cities in the top 20.
14. Miami
Miami, Florida, is home to the private University of Miami and public Florida International University.
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Schools: University of Miami, Florida International University
Miami was ranked as the 14th best college town in the country, and the city also received the third-highest social rank in the top 20, ranking fourth overall out of all cities in the study.
13. Scottsdale, Arizona
Scottsdale, Arizona, houses the Scottsdale Community College and was ranked the 13th best college town.
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School: Scottsdale Community College
Scottsdale, Arizona, which houses the Scottsdale Community College and was ranked as the 13th best college town in the US, had the second-lowest ranking for wallet friendliness out of the top 20 cities.
WalletHub also noted it had the second fewest students per capita of all the 415 cities in the study, behind only Cape Coral, Florida.
12. Phoenix, Arizona
Phoenix is home to Grand Canyon University and was ranked as the 12th-best college town.
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Schools: Grand Canyon University
Phoenix was ranked the 12th best college town in the US. The city is home to Grand Canyon University and is near other major universities in nearby towns.
11. Pittsburgh, Pennsylvania
Pittsburgh is home to schools like the University of Pittsburgh and Carnegie Mellon University.
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School: University of Pittsburgh, Carnegie Mellon University
Home to the University of Pittsburgh and Carnegie Mellon University among other institutions, Pittsburgh received the second-highest social rank out of top 20 cities, ranking third overall. The city was also ranked as the lowest out of the top 20 in the economic and academic opportunity rank.
10. Gainesville, Florida
Gainesville, Florida, is the home of the University of Florida.
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School: University of Florida
The home of the University of Florida was the highest-ranked for wallet friendliness within the top 20 college towns.
It also had the fourth-lowest cost of higher education out of the 415 cities studied by WalletHub.
9. Charlottesville, Virginia
Charlottesville, Virginia, is home to the University of Virginia.
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School: University of Virginia
Home to the University of Virginia, Charlottesville was ranked the third highest for academic and economic opportunity out of the top 20 college towns.
8. Reno, Nevada
University of Nevada, Reno, is the flagship university of Reno, which was ranked as the eighth-best college town.
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School: University of Nevada, Reno
Ranked as the eighth-best college town in the US, Reno is home to the University of Nevada, Reno.
7. Atlanta
Atlanta is home to over a dozen major colleges and universities.
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Schools: Georgia Institute of Technology, Georgia State University, Emory University, Spelman College, Morehouse College
Atlanta is home to over a dozen major universities and over 50 higher education institutions. The city received the highest social rank out of all the cities in the top 20, ranking second overall for all cities in the study.
6. Tempe, Arizona
Home to Arizona State University, Tempe, Arizona, ranked as the sixth-best college town.
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School: Arizona State University
Tempe, home to Arizona State University, was the fourth-highest ranking city within the top 20 in the academic and economic opportunity category.
5. Raleigh, North Carolina
Raleigh, North Carolina was ranked as the fifth-best college town.
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School: North Carolina State University
The home of North Carolina State University was ranked as the fifth-highest out of the top 20 college towns for academic and economic opportunity.
4. Tampa, Florida
Tampa, Florida, is home to the University of South Florida.
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School: University of South Florida, University of Tampa
Out of the top 20 college towns in the US, Tampa was the third-highest ranking for wallet friendliness and fourth-highest for social environment — where it ranked fifth overall out of all cities in the study.
3. Orlando, Florida
Orlando is home to the University of Central Florida
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School: University of Central Florida
Orlando had the fifth-highest social rank out of the top 20 cities.
WalletHub reported that at $24,668 per year, Orlando also has the 14th-lowest tuition, including room and board, for in-state students.
2. Ann Arbor, Michigan
Ann Arbor, Michigan, was ranked as the second-best college town in the US.
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School: University of Michigan
Home to the University of Michigan, Ann Arbor was the second-highest ranking out of the top 20 college towns for academic and economic opportunities.
It provides opportunities for social connections too, with 348 out of every 1,000 residents being students, per WalletHub.
1. Austin, Texas
Austin, Texas, was ranked as the best college town in America.
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School: University of Texas at Austin
Austin is ranked as having the 10th-best academic and economic opportunities in the US — WalletHub noted the city has one of the lowest unemployment rates in the country.
Pizza prices are low, and there are plenty of attractions in the city to help students unwind, the report added.