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    For the first time, a Swiss court has banned a foreign company from using "Swiss" in its name. BDSwiss AG is also no longer permitted to use the Swiss cross in its logo.
    Switzerland

    For the first time, a Swiss court has banned a foreign company from using “Swiss” in its name. BDSwiss AG is also no longer permitted to use the Swiss cross in its logo.


    For the first time, a Swiss court has banned a foreign company from using “Swiss” in its name. BDSwiss AG is also no longer permitted to use the Swiss cross in its logo.

    https://www.srf.ch/news/schweiz/swissness-swiss-darf-nur-heissen-wer-rechnungen-aus-der-schweiz-vorlegt

    Posted by BezugssystemCH1903

    View 9 Comments

    9 Comments

    1. BezugssystemCH1903 on

      First sentence used because it says more than the actual title.

      Original title:

      >Swissness – Only those who present invoices from Switzerland may use the term “Swiss”

      >Switzerland is successfully fighting against the misuse of the term “Swiss”. “Swiss” products sell better – and at higher prices.

    5. GarlicThread on

      We should go further and ban Swiss companies from using it if they have less than 80 or 90 percent of Swiss employees based in Switzerland, without exception for subsidiaries.