From K-series to bar shelves, Korean fruit soju breaks out overseas

Korean soju maker HiteJinro aims high with its first Vietnam plant

Hwang Jung-ho, HiteJinro’s managing director for its overseas business, announces the Global Vision 2030 in Hanoi, Vietnam on June 12, 2024

HANOI – Thai Binh, a port city about 120 km southeast of the Vietnamese capital, has long been associated, in people’s minds, with the idea of