Tesla (TSLA, Financials) gained market share in France and Norway in February, according to official registration data, offering signs of stabilization in Europe after two consecutive years of declining sales.
In France, Tesla registrations, a proxy for sales, increased 55% from a year earlier, even as most competitors reported lower volumes. In Norway, registrations rose 32%.
However, registrations in Denmark fell 18% year over year. Denmark was among the first European markets to release February data, with Italy and Spain expected to report later.
Tesla’s European sales fell 27% last year amid intensifying competition, particularly from Chinese electric vehicle makers, as well as controversy surrounding Chief Executive Elon Musk’s political views and an aging product lineup.
The company last year introduced lower-priced versions of its Model Y and Model 3 in the United States and Europe, with deliveries beginning late in the year.
Tesla’s market share in the European Union, Britain and the European Free Trade Association edged down to 0.8% in January from 1% a year earlier. That remains below its 1.8% share in 2025, 2.5% in 2024 and 2.9% in 2023, when the Model Y was the world’s best-selling vehicle.