Published on
March 16, 2026

Image generated with Ai
The Vietnam-Spain Cooperation Forum marked a significant milestone in the burgeoning relationship between Vietnam and Spain, focusing on collaboration across technology, innovation, and sustainable tourism. Hosted in Madrid, this event drew stakeholders from both countries eager to explore the boundless opportunities in areas like digital transformation, high-end tourism, and cultural exchange. The forum highlighted how these two dynamic countries are working together to harness each other’s strengths, particularly in artificial intelligence and green tourism. With Vietnam’s growing economy and Spain’s leadership in sustainable tourism, the partnership is set to provide valuable insights for future growth and development in both regions.
Strengthening the Technological Ecosystem: A Vietnam-Spain Strategic Partnership
At the heart of the forum was the second panel, “Vietnam-Spain Strategic Partnership”, which focused on leveraging the potential of technology and digital solutions to address global challenges. This session highlighted Vietnam’s rapid strides in becoming a regional leader in artificial intelligence and smart mobility, positioning the country as a valuable partner for Spanish companies looking to tap into the Southeast Asian market. The panelists discussed opportunities for collaboration, with a particular focus on energy efficiency, sustainability, and the growing digital economy in Vietnam.
Both countries have an increasing interest in green transformation and sustainable development. Spain, recognized globally for its sustainable tourism practices, can offer vital insights to Vietnam, which is looking to expand its tourism sector while preserving its natural heritage. The mutual exchange of knowledge and resources is pivotal as both nations aim to meet the global sustainability agenda and contribute to economic prosperity in the years to come.
Tourism: Vietnam’s Growing Appeal in the Global Market
The tourism industry was a key highlight of the forum. The first panel, titled Tourism: A Bridge Between Cultures, explored how Vietnam and Spain can collaborate to boost high-end tourism, focusing on the rich cultural heritage and eco-tourism potential of Vietnam. With Vietnam’s fast-developing tourism sector, attracting over 97,000 Spanish tourists in 2025, the country is positioning itself as a premium destination for global travelers. This session delved into strategies to elevate Vietnam’s tourism offerings, combining innovation with traditional cultural experiences.
Vietnam’s vision for the future involves fostering sustainable tourism while embracing technological advances in hospitality and service. Spain, known for its highly effective tourism management strategies, offers invaluable expertise in integrating technology and sustainability in tourism practices. By exploring best practices from Spain, Vietnam aims to enhance its global reputation as an eco-friendly and culturally rich destination.
Vietnam’s Role in Southeast Asia: A Rising Innovation Hub
Vietnam‘s role as a key player in Southeast Asia continues to grow, as the country’s digital economy expands at an impressive 38% annually. The Vietnamese government is committed to building an innovation ecosystem, with artificial intelligence, semiconductors, and renewable energy being key sectors for development. The forum showcased how Spanish companies can benefit from partnering with Vietnam to drive forward their digital transformation goals and access Southeast Asia’s rapidly growing markets.
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Vietnam’s thriving e-commerce sector is among the fastest-growing globally, which presents a significant opportunity for Spain’s tech companies to expand their reach. Vietnam’s young, tech-savvy workforce is another key attraction for foreign investment, providing Spanish companies with a reliable partner for technology-driven innovation. With a government committed to carbon neutrality by 2050, Vietnam is well-positioned to lead the way in green technology and sustainable business practices in the region.
Vietnam and Spain: Cultural Exchange as a Foundation for Growth
While technology and innovation dominate the discussions, cultural exchange remains at the core of the Vietnam-Spain partnership. The forum underscored how cultural understanding and collaboration in areas like education, language, and heritage tourism can build stronger ties between the two nations. Vietnam, with its rich cultural tapestry and diverse natural landscapes, offers a unique experience for Spanish travelers seeking authenticity and beauty in Asia.
The Vietnamese government’s emphasis on cultural preservation aligns well with Spain’s success in maintaining its cultural heritage while driving tourism. Vietnam’s commitment to combining modern tourism with traditional values is paving the way for a more sustainable and immersive visitor experience. Spanish travelers can expect to explore Vietnam’s UNESCO World Heritage Sites, indulge in its exquisite cuisine, and participate in local customs that reflect the nation’s deep-rooted traditions.
The Path Forward: Expanding Vietnam-Spain Cooperation
Looking ahead, the future of Vietnam-Spain relations appears bright, with both nations eager to explore new avenues for collaboration. The Vietnam-Spain Cooperation Forum has set the stage for closer cooperation in key sectors, including digital technologies, tourism, and sustainable development. As Vietnam continues to emerge as a leader in Southeast Asia, Spain’s active participation will further strengthen its position as a global partner for innovation and growth.
For Vietnam, the forum served as a platform to present itself as an attractive partner for Spanish businesses, especially in the fields of technology, tourism, and education. Moving forward, both countries will benefit from a deeper relationship that harnesses the strengths of each, creating a new chapter in their strategic partnership.
