The Swedish broadcaster SVT has recorded its smallest TV audience for the Eurovision Song Contest 2010 in Oslo, Norway.
In Sweden, an average of 1,949,000 viewers watched the final of the 70th Eurovision Song Contest live on SVT 1 on Saturday night. Despite topping the TV ratings for the day, this is the lowest audience for the Eurovision Song Contest final since 2010, when the country failed to qualify for the final in Oslo, Norway. Overall the audience for the final is down 628,000 viewers on the 2025 when Sweden was among the favourites for victory.
Overall viewing figures for Eurovision 2026 in Sweden are:
- Semi-Final One – 1,149,000 viewers
- Semi-Final Two – 849,000 viewers
- Grand Final – 1,949,000 viewers
Felicia represented Sweden at the Eurovision Song Contest 2026 with “My System”. She placed 20th in the final, scoring 51 points, which is the worst result for Sweden in a Eurovision final since 2009, when Malena Ernman placed 21st in Moscow with “La Voix”
Source: MMS
Sweden debuted in the Eurovision Song Contest in 1958 and has gone on to be one of the contest’s most successful countries. The country has won the contest 7 times, tying with Ireland, the most recent being in 2023. Abba´s win in Brighton 1974 with the song “Waterloo” marked Sweden’s first victory. Since missing out on the final in 2010, the country has gone on to finish 3rd twice and has won the contest three times. Only in 2013, 2021 and 2026 did the country place outside of the top 10 in the final.