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    Dr Martens profits slump by 90%
    United Kingdom

    Dr Martens profits slump by 90%

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    21 Comments

    2. deprevino on

      I’ve seen many stories of their newer products falling to pieces within a year of use. Enshittification to save a few quid should always be rewarded by the total financial obliteration of the business – it’s the only way they’ll learn, folks.

    3. Skybreak2020 on

      My 1990’s made in England DMs were awesome – comfortable, long lasting, and a true Go Anywhere Do Anything item. I even wore mine to a black tie event (they polished up nicely).

      My later made in China DMs were just shadow of the earlier ones. Very disappointing.

      Good news though: You can still get original made in England DMs, made in the original factory on the original machines. They are made by the same company – NPS Shoes – that used to make the boots for Doc Martens! I’ve got two pair and they’re great.

      https://nps-solovair.com

    4. lodge28 on

      Why buy DMs when you can buy Solovair that are made in England products for the same cost of a pair of DMs made in Asia. DM product don’t last long at all and they’re not the brand they once were.

    5. axomoxia on

      Just to add, you can buy vegan “DM”s from the vegetarian shoe company, that are also made in the UK. They look ok so far (my wife bought me their safety boots a couple of years ago and they are holding up very well)

    6. Nedonomicon on

      I was a lifelong wearer of dm’s from the mid eighties until about 6 years ago , I bought my usual pair of 8 hole cherry reds and the sole split within a couple of months . Put it down to a bad pair and bought another ……. Excatly the same thing in the same place at the same time .

      I won’t buy another pair. They used to be well made reasonably affordable and hard wearing . No longer .
      And yes I’m aware of solovair

    7. splintorious on

      I went to buy some new boots over Christmas and fancied getting some docs. Went to the store and couldn’t believe they had like 30 shoes for sale. In a whole shoe shop. They also ha about 7 people working there who kept asking me if I needed help.
      I didn’t need any assistance as I could look at every shoe there in about 2 minutes and realise I didn’t like any of them

    8. AfternoonChoice6405 on

      Wonder why….

      Bet they raised their prices and reduced their quality

    9. NyxUK_OW on

      I bought a pair a couple years ago, and the buckle on one side broke almost exactly a year after I purchased, of course it was about 20 days past the 1 year warranty at that point. So no hope of getting them replaced/fixed without forking out more cash. Never buying another pair again.

    10. Odd_Ninja5801 on

      More evidence that Douglas Adam’s “shoe event horizon” is a real thing. Collapse of civilization incoming.

      I wish I could say that I’m joking.

    11. i_s_a_y_n_o_p_e on

      Bought my daughter a pair for £160 thinking “well they’re Doc’s, so they last” fell apart in under a year but stupidly hadn’t bothered to keep the receipt, it was so reputationally damaging I’ll never buy them again. There’s a place near Camden tube station in London that still sells the British made orignials.

    13. miggyuk on

      £180 DMs 101, was taken aback by price but brought for nostalgic reasons. They come from the made in England site that accounts for 1% of DMs these days. Ten months old but still comfortable, still buff up well(G-tech 70% bees) wax and stitching not showing any sigh of wear n tear.

    14. Namerakable on

      I’ve heard nothing but negative things about their quality nowadays, and all the other shoes they do look absolutely hideous at the moment.

      I have two pairs of their boots from 20 years ago that still look new and a pair of heeled shoes from them that are probably 10 years old by now.

      When I looked in a shop recently, there were soles looking wonky on some of the display shoes, and the material felt slimy and sticky.

      I’ve noticed the same thing with Clarks. I have 2 pairs of their brogues from years and years ago that are some of the best shoes I have, and what they’ve replaced them with feel plastic and fragile and still cost £70. And the rest of the shoes have massive misshapen heels and patchwork material.

    16. Crescent504 on

      Cause they suck now. I switched to Solovair because my two pairs of Docs got holes within first six months with regular wear. I took care of them too, I even paid for the UK made! Absolute trash.

      My Solovair boots? I’m beaten them up and they look fantastic

    17. Foreignfound on

      Breaking: Apple’s profits slump by 90% after replacing iPhone models with taxidermied rats that imitate the look of an iPhone.

    18. HampshireMet on

      Probably doesn’t help that they don’t have the London Underground contract anymore! They used to make the footwear for operational staff.

    19. ThroatUnable8122 on

      Well… Dr Martens trend hit massively a couple years ago. Even considering falling quality it’s safe to assume most people who got some 2 years ago are still using them and don’t need another pair

    20. Swivials on

      Along with all the other usual points; price, quality, etc.

      They run far, far too many “limited addition” styles. It’s happened a few times now, where I’ve spotted a pair that I like, come back a couple of months later ready to buy and it’s gone.

    21. AgitatedAd7265 on

      I love them but they are so expensive for worse quality. I can fit into the children’s shoes but the designs are the same basic ones they’ve been making for years. None of the new ones that adults get.

      Plus, their fan base is getting older and can’t be walking around in the new high heeled designs they have been making lately. Not good for the back