- JW Marriott (MAR, Financial) launches its first Mediterranean beach resort in Greece, JW Marriott Crete Resort & Spa.
- Located in Marathi, near Chania, the resort spans over 100 acres and features sustainable architecture.
- The resort offers 160 rooms with private pools, six dining venues, and comprehensive wellness facilities.
JW Marriott (MAR) has made a significant expansion into the Mediterranean market with the opening of its first luxury beach resort in Greece. The JW Marriott Crete Resort & Spa, located in Marathi near the town of Chania, is set amidst 100 acres of beautiful coastline. This landmark opening distinguishes itself by being the brand’s first Mediterranean beach resort, welcoming guests to an incredible experience that combines luxury with sustainability.
The resort features a total of 160 elegantly designed rooms, suites, and villas. A defining feature of this property is its commitment to providing an exclusive and private experience, with the majority of accommodations boasting private pools and stunning views of the Aegean Sea. The design, executed by Athens-based Block722, seamlessly integrates with the natural landscape, using geothermal and solar energy systems along with recycled water for irrigation, showcasing Marriott’s dedication to sustainable hospitality.
Guests can enjoy a diverse culinary experience with six dining venues, including the renowned ANOEE restaurant and Europe’s first JW Market. Visitors are also drawn to the comprehensive wellness offerings at the ANOSEAS Spa which combines traditional healing with modern therapies. The resort also provides ample family-friendly amenities, such as the Phestos Den, ensuring all guests have a memorable stay.
This strategic launch in Greece enhances the Marriott brand’s presence in the luxury segment of the Mediterranean region, aligning with global trends toward sustainable tourism and catering to the upscale traveler’s preference for unique and eco-friendly destinations.