Published on
    September 4, 2025

    Alltours has expanded its luxury collection with the opening of its first five-star hotel in Greece, the allsun Hotel Carolina Sun Beach, located on the stunning island of Crete. This resort combines modern design with traditional Greek architecture and offers guests a luxurious experience with direct beach access, a large pool, and exceptional amenities, marking a significant milestone in allsun’s growing presence in the Mediterranean.

    The allsun Hotel Carolina Sun Beach, located on the island of Crete, officially opened its doors on September 1, marking a significant milestone for the German tour operator alltours. This luxurious 5-star resort is the brand’s first property of this caliber in Greece, further expanding its presence in the Mediterranean and solidifying its position as a premium player in the travel and hospitality sector.

    Set against the picturesque backdrop of Malia’s beach, the allsun Hotel Carolina Sun Beach offers an idyllic retreat for those seeking the perfect blend of modern luxury and classic Greek charm. The resort, designed with a timeless architectural style that reflects the beauty of the Mediterranean, is strategically positioned to provide guests with unparalleled access to both the beach and the vibrant local culture. The hotel is currently operating as part of the allsun collection, which is known for its commitment to quality and exceptional service. Although the official grand opening is scheduled for April 2026, the soft opening allows guests to experience its unique offerings and immerse themselves in the resort’s inviting atmosphere.

    A Resort Designed for Elegance and Comfort

    From the moment guests step onto the grounds of the allsun Hotel Carolina Sun Beach, they are greeted by an elegant and serene environment that seamlessly combines modern design with traditional Mediterranean aesthetics. The hotel’s architecture is a blend of contemporary sophistication and natural elements. Stone, wood, and other local materials have been carefully integrated to create a chic yet welcoming atmosphere that evokes the warmth and beauty of the surrounding landscape. The expansive hotel grounds and interiors are thoughtfully designed to cater to the needs of both relaxation and recreation, with an emphasis on luxury and comfort.

    The hotel boasts an array of high-end facilities that enhance the overall experience for guests. One of the most striking features is the large swimming pool, which serves as the heart of the resort. Surrounded by lush gardens and a chill-out bar, the pool area provides a peaceful space for guests to unwind while enjoying stunning views of the Mediterranean. The resort also offers direct access to the beach, allowing guests to easily enjoy the crystal-clear waters and golden sands of Malia. Whether relaxing by the poolside or taking a stroll along the beach, the allsun Hotel Carolina Sun Beach provides an ideal environment for rest and rejuvenation.

    Expanding the allsun Portfolio

    The addition of the allsun Hotel Carolina Sun Beach to the alltours portfolio marks a significant step in the company’s ongoing expansion in Crete. With the opening of this 5-star property, alltours strengthens its presence on the island, offering a luxurious option for travelers looking to experience the beauty and culture of one of Greece’s most popular destinations. The hotel’s location on Malia’s beach further enhances its appeal, as it provides guests with a prime seaside setting, perfect for both relaxation and exploration.

    The resort’s opening also reinforces alltours’ commitment to offering a diverse range of accommodations to suit various types of travelers. As part of the allsun brand, the hotel is positioned as a flagship property within the company’s portfolio, which already includes a variety of other high-quality resorts and hotels across Europe. The hotel’s soft opening phase is designed to familiarize guests with the property’s facilities and services while allowing the staff to fine-tune operations ahead of the official opening in 2026. The hotel is currently working in tandem with the nearby allsun Hotel Carolina Mare, providing guests with additional amenities and services to enhance their stay.

    The strategic positioning of the allsun Hotel Carolina Sun Beach in such a sought-after location highlights alltours’ dedication to offering exceptional holiday experiences to its customers. With the soft opening already attracting visitors, the hotel is poised to become a must-visit destination for travelers seeking both relaxation and luxury.

    A Growing Presence in the Mediterranean

    The allsun brand’s expansion in Greece is part of a broader strategy by alltours to increase its footprint in the Mediterranean. With this new addition, the allsun portfolio now includes 32 hotels across key locations, including 21 in Mallorca, six in the Canary Islands, four in Crete, and one in Turkey. This growing portfolio not only strengthens alltours’ position in the region but also reflects the increasing demand for high-quality, all-inclusive holiday experiences in some of the most beautiful destinations in Europe.

    As the company looks ahead to the official opening of the allsun Hotel Carolina Sun Beach in 2026, it is clear that this luxurious resort will play a central role in the brand’s future success. The hotel’s stunning location, combined with its top-tier amenities and impeccable service, promises to attract both returning guests and newcomers alike. The resort’s commitment to quality and attention to detail ensures that it will continue to set the standard for luxury accommodations on Crete for years to come.

    For guests seeking a peaceful getaway with easy access to the beach, exceptional dining options, and a wide range of leisure activities, the allsun Hotel Carolina Sun Beach presents an unparalleled experience in one of Greece’s most desirable locations. As alltours continues to expand its presence in the Mediterranean, the opening of this hotel represents an exciting new chapter in the company’s growth and further solidifies its reputation as a leading provider of luxury vacation experiences.

    Alltours has expanded its luxury collection with the debut of its first five-star hotel in Greece, the allsun Hotel Carolina Sun Beach in Crete. This stunning resort combines modern elegance with traditional Greek charm, offering guests an unforgettable Mediterranean experience.

    the allsun Hotel Carolina Sun Beach stands as a testament to alltours’ commitment to offering travelers an exceptional experience in the Mediterranean. With its blend of modern design, natural elements, and luxurious amenities, this 5-star resort is set to become a flagship property in the allsun portfolio, providing guests with an unforgettable stay in one of Greece’s most scenic and culturally rich destinations.

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