In 2001, Nokia’s market cap was 15× bigger than Apple’s. By 2007–2008, Apple had caught up. By 2011, Apple was worth over 20× more than Nokia.

This chart shows the dramatic crossover — Nokia peaking in 2007 at $157B before a steep decline, while Apple’s market cap rocketed from $7.7B to $376B in just a decade.

Source: MarketCapWatch

Tools: Infogram, MS Excel

Posted by Proud-Discipline9902

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4 Comments

  1. One of those was / is connected with reality.

    The other is a bubble. Where there’s absolutely no connection with reality.

    It epitomises the brand over value issue, that will destroy a company as the bubble deflates.

  2. I was working for Nokia when the iphone was released. Everyone was excited as they thought it would push people to use apps which would make them buy the newest app-supported Nokia phones.

    That went…well.

  3. I understand why Apple had a big growth in 07 (first iphone came out around then iirc), but what happened to Nokia to give it such a peak in 07 too?