Published on
November 9, 2025
Nestled on the Adriatic coast, the quaint seaside town of Kostrena, Croatia, is becoming an increasingly popular destination for travellers seeking both natural beauty and rich cultural heritage. This year, Kostrena gained significant attention when a 250‑year‑old oak tree was named Croatia’s Tree of the Year 2025. As visitors flock to this serene location, they not only get to witness the grandeur of this ancient tree but also experience the unique blend of natural attractions, beaches, and historical charm that make Kostrena a hidden gem along the Croatian coastline.
For tourists, Kostrena offers more than just picturesque beaches and sparkling seas. The coastal town, located near Rijeka, has long been a hub for maritime traditions. Its beaches, including Žurkovo Bay and Smokvino, are popular spots for swimming, sunbathing, and diving. But now, with the Tree of the Year award, Kostrena’s oak is poised to become a new focal point for those seeking both relaxation and cultural enrichment. The oak tree, which has stood for more than two centuries, symbolizes the region’s connection to nature and its longstanding maritime heritage.
The oak’s recognition has certainly put Kostrena on the map for eco-tourists and nature lovers. Visitors can enjoy a range of hiking trails that take them through the beautiful landscapes of the region, offering panoramic views of the Adriatic Sea and the town below. These trails wind through Mediterranean flora, giving adventurers a chance to connect with nature in a truly unique setting. According to the Kostrena tourism board, the tree now serves as a symbol of continuity, linking the past with the present, and standing as a testament to the enduring connection between the people of Kostrena and their environment.
While Kostrena’s beaches have long been the main draw for tourists, the newly crowned Tree of the Year adds a compelling reason to visit for those looking for more than just a seaside holiday. The oak, standing in the heart of the community, has witnessed centuries of local history. The tree has been a silent observer to generations of local families, schoolchildren, and seafarers, making it a significant part of Kostrena’s identity. The tourism board highlights how this historic tree has sheltered schoolchildren under its branches, offering visitors an opportunity to learn about the intertwining of nature and the town’s maritime culture.
Kostrena now joins a list of other European towns that have elevated natural landmarks as major tourist attractions. In particular, the Tree of the Year recognition is expected to give the town a boost in eco-tourism, which is growing rapidly in Europe. The tourism office notes that this prestigious recognition will help raise the town’s profile among tourists who prioritize nature-based experiences over conventional sightseeing. Visitors are already flocking to the region, eager to learn about the tree’s history and its place in the local culture.
For those planning to visit, the tourism infrastructure in Kostrena is prepared to welcome more guests. Alongside the beaches, the town offers local accommodations, such as small guesthouses and charming family-run hotels, making it a perfect spot for a quiet getaway. Additionally, the proximity to Rijeka—Croatia’s third-largest city—means that tourists can easily combine their trip to Kostrena with a visit to the more urban, yet culturally rich, centre of Rijeka.
Local officials are enthusiastic about the positive impact this recognition could have on tourism development. The historic tree and the surrounding natural beauty will likely draw both domestic and international tourists, enhancing the town’s profile as a year-round destination. Beyond the summer months, Kostrena’s natural attractions, including its clean beaches, hiking routes, and of course, the legendary oak tree, ensure that visitors can enjoy the area at any time of the year.
Looking ahead, the Kostrena oak will represent Croatia in the European Tree of the Year competition in Brussels, giving it even more international exposure. This is an exciting opportunity for Kostrena to highlight not only its historical and cultural significance but also its commitment to preserving the natural environment. The oak’s journey from local symbol to European contender adds an element of pride for the local community and a deeper sense of connection to the region’s natural wonders.
For those seeking a unique Croatian experience, Kostrena offers a blend of nature, history, and local hospitality that’s hard to match. The 250‑year‑old oak tree is more than just a living monument—it is a testament to the enduring relationship between nature and community in this beautiful part of Croatia. As tourism in Kostrena continues to grow, the town is poised to become a must-visit destination on the Croatian coast, offering a memorable experience for all who come to admire its timeless beauty.
As more visitors discover this hidden gem on the Adriatic coast, Kostrena’s oak will undoubtedly become a symbol of the area’s unique blend of history, nature, and culture—attracting nature enthusiasts and cultural explorers from around the world.
