Chipotle files domain dispute in Korea ahead of franchise launch https://koreajoongangdaily.joins.com/news/2026-01-12/business/industry/Exclusive-Chipotle-files-domain-dispute-in-Korea-ahead-of-franchise-launch/2498460 Posted by Venetian_Gothic
LeeisureTime on January 13, 2026 6:38 am Chipotle? We have bibimbap at home… I think Chipotle is missing the mark here. What are they contributing beyond fresh ingredients? Mexican food? It’s not even Mexican. Honestly, in a country with bibimbap, I only see expats at Chipotle and a few people who are friends of expats. Now, a real, actually legit Mexican spot with home made tortillas, tacos al pastor, and some quality birria? I think it would do well in Korea.
Sheriff_Yobo_Hobo on January 13, 2026 7:12 am A lot of kpop idols over the years have expressed love for Chipotle. Could work.
Kuvanet on January 13, 2026 1:09 pm Cuchara Do people not know Korea already has a chipotle? https://share.google/0qyO0fazDgDoqX3bc It’s literally chipotle with a different name. I’ve been going to it for years when I wanna get a burrito. Given their portions isn’t quite like Americans.
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Chipotle in Korea? It would not last 3 years.
Chipotle? We have bibimbap at home…
I think Chipotle is missing the mark here. What are they contributing beyond fresh ingredients? Mexican food? It’s not even Mexican.
Honestly, in a country with bibimbap, I only see expats at Chipotle and a few people who are friends of expats.
Now, a real, actually legit Mexican spot with home made tortillas, tacos al pastor, and some quality birria? I think it would do well in Korea.
A lot of kpop idols over the years have expressed love for Chipotle. Could work.
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Cuchara
Do people not know Korea already has a chipotle?
https://share.google/0qyO0fazDgDoqX3bc
It’s literally chipotle with a different name. I’ve been going to it for years when I wanna get a burrito.
Given their portions isn’t quite like Americans.
I know few koreans eagerly waiting for this