Forty percent (40%) of U.S. adults say the countryside is their ideal place to live, handily beating out cities (~18%), suburbs (19%), and small towns (17%). Respondents' preferences correlate strongly with both current living place and childhood living place.

Data Source: CivicScience InsightStore
Visualization: Infogram

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Posted by CivicScienceInsights

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46 Comments

  1. theanedditor on

    So, those in an urban setting want to live in an urban setting. THose in suburbia think suburbia is ideal, and those in rural parts think that rural is best.

    OK, got it.

  2. People like the fantasy of living in the countryside, but not actually living there. Case in point: how few people with the means to live wherever they want choose to live in the countryside

  3. It’d be helpful to also show what percentage of the general pop lives in cities, suburbs, and rural areas.

    It’s very scary how many Americans fantasize about living in the country away from their fellow countrymen. This nation also can’t afford to continue subsidizing the rural lifestyle as it is.

  4. chain_letter on

    40% of gen pop likes the IDEA of rural living

    dollar general is your grocery store. shit fuckin sucks out there.

  5. I’m grouping it by city, suburb or rural/country side for simplicity. A little surprised that even then rural/country wins it but I suppose if I could maintain my current income then I would prefer that as well.

  6. scenicsquid on

    Looks like those people living in the country really love living in the country lol

  7. theblackdoncheadle on

    Pretty interesting considering cities are the most population dense locations in the country

    I would assume this is driven by the proportion of people living Rural that aren’t interest in city living , whereas there is prob higher portion of people who city live but like the idea of more space that rural/suburb offers

    I have done both. completely depends on speed of lifestyle , what you want at your disposal to occupy your time and money, and ofc affordability

  8. polomarkopolo on

    While not american, I know of several friends and family who thought country living was the best.

    some managed to acclimatize, but a lot moved back because they didn’t like commuting or the solace of the country, compared to the city

  9. DarkLordOfDarkness on

    The first half of this data strikes me as one of those “is water actually wet” studies. The kind we do to avoid the pitfalls of assuming something is obvious, even when you know the likely outcome (in this case, “people tend to go live where they’d like to live.”)

    The second half strikes me as more interesting. Growing up in an urban environment doesn’t seem to predict any outcome: a full third of people who grew up in cities would prefer a rural environment. By contrast, growing up in a rural environment produces a strong preference for it, with a full two thirds wanting to stay rural, and 85% wanting nothing bigger than a small town.

    I’d be really curious to understand why a rural environment seems to have so much stronger an influence on childhood experience. (Or if it’s just a quirk of the distribution of respondents: Did a lot more urban folks answer than rural?)

  10. I’d love to see data like this over time. How has the perception of Urban/Rural living shifted over the decades? Did the increase in violent crime of the 70’s/80’s push an increase in the appeal of rural life, or was it consistently the preference?

    Also I find it funny that suburb kids are the least interested in rural living, which as a suburb kid I can confirm, it’s great for camping trips but seems boring as hell to live in.

  11. Bakingsquared80 on

    This totally depends on how much money you make. NYC is amazing if you are rich, but it’s a struggle if you aren’t.

  12. IMHO, every person should be “required” to spend 5-10 years in an urban, suburban, and rural place each at least once. I bet we would understand each other politically a lot better if we had to be in each other’s shoes for a good amount of time.

  13. I live in an old neighborhood in my city that has straight up suburban vibes—yards, trees, a tennis club down the street, lots of kids riding bikes. And yet I’m a 10 minute drive to the center of the city. I love it so much. I have the best of everything

  14. I’ve lived in every one of these, they all have positives and negatives but those will vary by person. I’m guessing a lot of those urban people that dream of living in a small town/rural area would get bored out of their minds.

    I went

    House in small town -> rural -> house in small town -> house in a different small town -> house in a medium sized town -> suburban neighborhood -> (moved to another country) dowtown city apartment -> suburban neighborhood

  15. Interesting data. My personal anecdote: I’ve lived in all 3 rural, suburb and urban. Life is so much easier and more interesting in a city. You couldn’t drag me back to the boondocks. I will never again live anywhere I can’t walk to dozens of amenities like shopping, movie theater, bookstore, café, library, restaurant, gym, doctors, dentist, car mechanic.

  16. For some reason, reddit experts conclusions are the complete opposite of the data

  17. Most Americans are not thinking of counties that are designated as rural areas when they say countryside.

    I think most are probably accurate in what they want, they just aren’t using the official definitions for it.

  18. OppositeRock4217 on

    This data makes me think that once wfh becomes the norm, a lot of Americans are gonna move to countryside seeing lack of local jobs in rural areas becomes less of a factor

  19. So as children they could live in towns but as adults towns do not exist anymore? Or adults who live in towns were exclude from the poll?

  20. Don’t overlook zoning laws, building codes, access to utilities, and township boards themselves as barriers to rural life. People like the idea of it until they realize the deck is totally stacked against people moving away from urban/suburban areas back into the country.

  21. Seems like the poll missed the choice of city neighborhood apartment/condo. That’s probably at least third of the population in many cities.

  22. LogicalJudgement on

    Having lived in rural, urban, and suburban, I fully prefer suburban. Rural isn’t bad, but if you have an accident, the response time for first responders is bad.

  23. I lived in 5 different cities until I was 26. Granted, in both places where I lived, the population density in general is so high, you’re not really too far away from stuff.

  24. Past-Community-3871 on

    Haha, based on the responses, Reddit is having a really hard time digesting these numbers.

    People generally do not like cities.

  25. Educational-Luck3283 on

    Is this self reported living area or is it using zip code info to determine it? People routinely misreport whether or not they live in urban/suburban/rural areas.

  26. I think that if cost of living were not a factor, the scales would be vastly different.

  27. KingStraton on

    Like 8% of Americans actually live in rural communities. People have no clue what it’s actually like.

  28. What is the difference between “a house in a small town” versus “Suburban neighborhood”?

  29. shroudedwolf51 on

    I wonder how this data corresponds to the studies like the one City Nerd talked about where there’s a lot of people that talk about the concept of rural cosplay some people seem to enjoy.

  30. ThunderChix on

    You can’t say this correlates to “40% of US adults” because your sample size is only ~6k people. Dishonest framing like this is what makes people mistrust studies and statistics.

  31. Hey, only 16% of Americans live in rural areas, but 40% think they should.

    What are you waiting for, the rest of you? Give up your restaurants, easy access to stuff, and things to do, and get back out there to rural America!!!

  32. johnrhopkins on

    When I wasn’t in some major city I was in the burbs. I felt literally stuck there until my kids weren’t kids anymore.
    Last year (being 50+ years old) I got sick of it, sold almost everything and now I see ALL the stars at night. Never going back.

  33. Scamandrius on

    Oof, Reddit doesn’t like this one. Equal comments and upvotes. Funny, when a poll we don’t like shows up we come up with all sorts of reasons why it’s not representative, and the reverse is rarely true.

  34. 0nlyhalfjewish on

    What’s funny to me about this is if companies just let people actually work from home, rural communities could thrive.

  35. CougarForLife on

    I’d be curious to see “Rural Area” and “Countryside” split out instead of combined.

  36. montaire_work on

    Is the math on this suspect for anyone else?

    If 13% of “raised in a city” also want to live in a city, how is the overall average just 7%?

    Something seems wildly wrong here.

  37. I believe 80% of the US lives in an urban setting according to the last census. I’m surprised the “general population” graph isn’t skewed to look more like the urban breakdown, I’m guessing this is not a very representative survey.

  38. Piplup_parade on

    I live in a city neighborhood that was originally built as a streetcar suburb and it’s wonderful. It’s a really good mix of standalone homes/homes converted into apartments and apartment buildings with great shops and restaurants within a short walk of the entire neighborhood. There’s a city pool in a big park overlooking the neighborhood. And I’m so close to commercial districts that I can walk to them in about 25/30 minutes if I really wanted to.

  39. Ex-CultMember on

    I guess it depends on what people consider by “rural,” “suburban,” and “urban.”

    “Urban” in a city of 50,000 is going to be vastly different than “urban” in a city of 1,000,000. I like “city living” in medium sized-cities (like 100k-500k) but not highly populated like LA or congested like NYC or SF.

    Same with suburban and rural. I like suburbs in medium-sized cities that are easily driveable and near to a city and its downtown. A suburb where it feels like you are just living in a sea of cookie cutter developments far from a city center nearby, I hate.

  40. Altruistic_Sea_3416 on

    So much cope in the comments from people who just cannot possibly understand that the majority of people do not want to live in a city and would rather prefer the country or a suburb. Just absolutely losing their minds trying to make sense of people not liking what you like