New data shows dire news for Japanese TV: Less than 60% of single men under 30 even own a television. People aren’t just moving online, though: they’re not watching content from traditional broadcast networks at all. Where does Japanese TV go from here?
21 Comments
What’s the point in owning a television when you could just use a computer for ad-free viewing of most things?
Ehhhh that is some amazing numbers 60% of them still own a tv in this day and age? I thought it be closer to 30% by now
Maybe don’t constantly show talk shows or the silly reality shows with built in talking heads doing a talk show about the reality show. It’s completely inane. Also, cutting out of a live pro baseball contest in order to show a re-run of a drama is wild. It pushes people to the apps where they can watch what they want.
I don’t watch TV myself. I’ll only watch a movie or TV series (if it’s not been cancelled halfway through) if I’m here by myself for a weekend.
Anyway, the backlight’s fucked on ours. Can anyone recommend a stupid, non-smart telly at all? We only have cable telly, and a fire stick thingy, no antenna.
TV operators had 20 plus years to figure this out , slow to adapt as always. Unless your nhk , then you just do the mafioso’s shake down.
Big screen + Chromecast or similar + smarttube = watch YouTube without any ad. And there are apps that you can watch any serie or movie by free, set your own nas and make it a private streaming server with plex or jellyfin.
Having all of that, why would you need the tv?
Well now, TV programmes where I live broadcast garbage content, I’ve long moved to online streaming for a reason.
That less than 60% most probably only stream on their tv
Going the way of the dinosaur
I’m at a point where I want to make a raspberry pi streaming machine. A regular TV is just obsolete now outside of local news and emergencies imo
I’ve noticed that Sunday Japan TV show always has 2 young pretty and clueless idol girls placed conveniently among men so that they are always in the frame while discussing some politics or grim news. It’s probably to appeal to certain audience
The way of AOL
Oh no.
Have they tried something other than asking the shallow opinions of pretty faces controlled by the same agencies?
They’re hiding from NHK too huh?
We have a TV and throw it on sometimes while we eat. It’s a repeat of the same shows. Talk show, someone eating food and calling it delicious, shopping network, someone going to a foreign country and being amazed. All have a reaction person in the corner making commentary.
No interesting dramas, no movies, all the same formula. On Sunday you get anime and on Friday night a movie. Thats the extent of the variety.
Modern japanese TV is so bad. All day it is talk shows with people in boxes reacting to food videos.
What Japanese TV needs is more ads interrupted by food shows.
There’s this anti-NHK thingy going on with Japanese ppl though. Some of them do not want to pay the mandatory fees charged by NHK and hence do not even want to own a TV.
Go ask NHK?!
I use my tv because it has a screen much bigger than my pc’s display to watch movies. Tv in Japan is only about baseball, people talking and eating and dramas. Not for me. NHK’s part is the worst.
Japanese TV has long been primarily oriented towards Japanese women. If for no other reason than Japanese men generally aren’t at home all that much. As such, TV shows got away with the bare minimum effort for a long time – the shows that only revolve around quizzes, food, and talking heads. Throw some popular talent on the panel, let them chirp for an hour, and call it a day. But in terms of low-effort content YouTube offers far more variety.