Cocoa price rises could mean chocolate ‘shrinkflation’

Erm… has the BBC missed the last, I don’t know, 15 years?

You mean **more** chocolate shrinkflation?

The year is 2030. Its been a long day, so you decide to treat yourself to a Cadbury’s Dairy Milk on the way home.

The shop keeper gestures towards the card reader: £4.99.

You unwrap the chocolate salivating… and slowly tuck into your single chunk of chocolate, weighing in at 7.5g. What a treat!

All of you moaning about this, it’s time to invest! The chocolate bar of tomorrow is 20% smaller? That means the chocolate bar of today is now worth 20% more

My chest freezer with 5000 double deckers in it is now a solid retirement plan

As though most chocolate isn’t just sugar. Exactly how much of this is supposed to affect the price.

Hold on you mean the previous shrinkflation wasn’t to do with rising costs.

Well bugger me. Greedy fuckers.

The price rises were predicted a long time ago, BBC reported about it in 2018 already https://www.bbc.com/worklife/article/20180926-could-we-be-facing-a-chocapocalypse

> Global chocolate market value keeps reaching new highs, potentially doubling by 2025 compared to its 2015 level. Consumption is mainly driven by perceived health benefits such as anti-aging, antioxidant effects, stress relieve, blood pressure regulation and others.

While growing cocoa is becoming more difficult:

> However, as a result of global warming, cocoa cultivation in these areas is expected to literally move uphill to maintain optimal growing conditions. The challenge remains in the limited areas of land available, as many of these locations are currently banned from cultivation or might not be suitable for it.

i await my 10 gram bar of chocolate costing 1 pound.

There’s definitely already been a lot of shrinkflation and a loss of quality generally. We used to get a tub of Roses for Christmas as a tradition. The last time, the tub was significantly lighter, they’d removed some of the varieties, and they’d changed the chocolate wrappers so that they took up significantly more space to give the illusion that it was fuller than it was.

That’s the end of that tradition; we won’t be getting them again because they’re just no longer worth the money, which is true for an increasing number of products.

So the end result is that I’m buying less chocolate now from the brands that I used to. If the quality and amount were the same but the price was higher, I could justify it now and then.

But the price being higher, the quality worse and the amount worse? Okay, I suppose I’ll just buy something else from an entirely different company, then, or just not bother at all. And then they’ll complain about sales falling and having to make cutbacks as a result, and it will get worse again.

If cadbury’s buttons get any smaller they’ll need to be renamed Dots.

Shrinkflation has been happening for some time, go watch a 90’s tv show and see the bloody size of all the chocolate bars and whatnot.

Then theres the cocoa butter out of the beans, it isn’t being put back into the chocolate, rather it’s being sold on to the cosmetics industry for mega profits whilst they fill the chocolate with palm oil and pretend we won’t notice it now tastes like ass, this is also why white chocolate is now practically tasteless, it was all cocoa butter before. now it’s just bland, planet destroying palm oil.

we’re having to turn to euro manufacturers for any decent chocolate these days.

I’ve genuinely stopped buying anything like this from shops over the last few years.

I can eat £20-£30 worth of junk in 1 sitting, it’s terrifying!! 

Or I could go the butchers and green grocers for £15 and have an absolute banging meal with left overs or stuff for soup/stew next day :0 

Takeaways the same!!! 

I’ve never cooked proper food as when I was younger a takeaway was £5-£7 for curry and rice from a Chinese or Indian and they’d chuck in a free salad or crackers or pompadoms….pizza was £10 delivery with chips, garlic bread and drink, delivered!!!!

It’s now £20-£30 a delivery and the quality and size are terrible 🙁 

The chocolate is diabolical though, I can make my own pack up for work for less than £5 and I’m rammed 

For a £5 out a shop if I forget my lunch I’m lucky to get a bag of crisp a small mats bar and a 500ml drink…..

Chocolate bars about as long as my little finger and tastes like advent calendar chocolate :/ 

I’ve cussed a few takeaway owners out recently too…..

£18 for a 14 inch Margherrta pizza……collection!!!! 

And it tasted like hot grease, cardboard and tomato sauce (ketchup) 

8.99 for 3 piece of chicken and fires, inside the same tiny cardboard board box as fries!!!! 

I can buy a f**king egg laying chicken that will produce for 2 years for £30-£50 and an entire chicken for eating can be bought for £3-£5 from supermarket!!!

In a way I’m greatful as I’m a lot more healthy now and have just built a chicken coop lol 

But the price of things is astronomical and the fact no one notices is beyond me!!! 

Coffee at a roadside in a ladybug out a horse box with a tea urn……£4.50

It was cheaper in the gas station :0 

I’m not tight, I spend money on things I shouldn’t but I cannot see for the life of me the value in 100g of chocolate split into 4 bars is worth 3.99.

It’s bad for you, it tastes worse than it did, it doesn’t fill you up, 
Costs loads, made of the back of impoverished workers around the world???? 

I’ll spend my dollar on some chicken wire and 4 point of lay birds!!! 

Watch when I’m knocking out real pickled eggs and onions out my garden for £2.99 if ya bring the jar back or £4.99 if ya don’t!!!

Don’t even get me started in the price of a small bottle of water -.-

My god!!!